How do you develop a custom marketing strategy?
At Dexon, we begin by conducting an in-depth business audit and competitor analysis, followed by data-driven market research to identify your unique position and audience. Then, we tailor a step-by-step strategic roadmap aligned with your business goals, ensuring each move is intentional and result-oriented. This includes identifying KPIs, selecting the right channels, and adapting tactics in real-time to maximize ROI.
What determines the cost of your services?
Our pricing is based on service complexity, business size, target markets, and the length of engagement. For example, a startup may require foundational branding work, while an enterprise client may need a full-scale omnichannel strategy with weekly analytics reviews. We maintain full transparency and offer flexible packages starting at $299 to suit varying needs and budgets.
What industries does Dexon specialize in?
We’ve successfully worked with over 450 businesses across SaaS, fintech, e-commerce, education, real estate, healthcare, and B2B services. Our multi-industry expertise allows us to apply proven strategies while customizing them to the nuances of each vertical, giving your brand a competitive edge.
What is the typical workflow when working with Dexon?
Our process begins with discovery and consultation, moves into research and planning, then transitions into execution and ongoing optimization. Each phase includes touchpoints with your dedicated strategist and ends with measurable outcomes. You'll receive progress reports, access to insights dashboards, and the flexibility to pivot if needed.
Can you help rebrand or reposition our business?
Absolutely. Whether you're undergoing a full rebrand or simply refreshing your image, we provide naming, messaging, visual identity, and positioning strategies that reflect your brand’s evolution. We ensure consistency across all platforms, making your brand instantly recognizable and strategically relevant.
How long is a typical marketing engagement?
Most of our partnerships last between 6–12 months, though some clients choose to work with us long-term. This timeframe allows us to build momentum, iterate strategies, and drive sustainable growth. Shorter engagements are available for specific campaigns or audits.
How do you stay updated with marketing trends?
Our consultants undergo monthly training, attend global conferences, and have early access to beta tools from partners like Meta, Google, and LinkedIn. We test, learn, and implement the newest techniques before they become mainstream.
How do you identify and reach the right audience?
We begin with customer persona workshops, then refine audience segments based on behavior, pain points, and motivations. Using analytics and A/B testing, we continuously optimize targeting to ensure every message lands with the right people.